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Robert specializes in CRM, xRM, SCRM and SharePoint Solutions. Robert is a husband, a proud father and organic farmer
Category Archives: Social CRM
Inviting the Pretty Girl to the Dance – How to Have a Successful Event
-Resolute Coughlin’s Law – “Be bold and unafraid. The worst they can say is no” Have you ever had to put on an event and were worried about attendance? Terrified that no one would show up?
SERP – Monitoring your Online Presence
-Identity Coughlin’s Law – “Protect your name and your honor… It’s all you’ve got”
Know your customer – basic CRM
-CRM Coughlin’s Law – “Know your CUSTOMER before they forget YOU” Know your customer – by name, drink, food, their friends, habits, spending patterns – basic CRM right?
What is the question?
-Questions Coughlin’s Law – “You get what you ask for”
Know how to create regulars – creating fans
- Fans Coughlin’s Law – “Be friendly to everyone you meet. You never know who will be your next most important person in your life.” Some say customers and some say FANS. Personally I like the sound of FANS a … Continue reading
Know how to give them a discount – reward them
– Rewards Coughlin’s Law – “Nothing is for free in this world. To get something, you have to give something.” In the bar business as well as the online business, to get something, you will need to give something. Do … Continue reading
Know the cool crowd and how they are good for business
– Influencers Coughlin’s Law – “Most people will follow a crowd. Win over the ones who don’t and the others will follow” When running a pub, business is best when the bar is full. Really, no charge for that piece … Continue reading
Change of seasons – What happened to the conversation?
- Seasons Time moves on. The way we used to track time was the passing of day to night, the phases of the moon and the different seasons. Everything follows a season – people, animals, plants. The word seasons could … Continue reading
Who do you look to for advice?
- Advisors My brother hung the moon for a number of years until I moved out and on to Atlanta. I still look to him for advice but now I have broadened my circle of advisors. Should you have one … Continue reading
A Retired Barman’s view on SCRM – Social CRM
Coughlin’s Law – if you stand behind the bar long enough you’ll get webbed feet When I moved to Atlanta I got a job waiting tables and then bartending. I had a lot of fun and met a lot of … Continue reading
